Few beauty brands have a story as personal and inspiring as Carol’s Daughter. Long before the products lined store shelves and gained a devoted following, founder Lisa Price was handcrafting hair and body care formulas in her Brooklyn home. Now, she is honoring those beginnings with the launch of the Lisa’s Kitchen Collection, a new line focused on scalp and edge care that reconnects the brand with its roots in the most meaningful way possible.
To celebrate the collection, Price welcomed beauty editors into her Brooklyn kitchen—the very type of space where Carol’s Daughter first began. The setting was symbolic, serving as a reminder that some of the most influential beauty brands are built not in corporate boardrooms but through passion, creativity, and a deep understanding of community needs.
The Lisa’s Kitchen Collection reflects the growing emphasis on scalp wellness as an essential part of healthy hair care. While consumers have long focused on styling products and growth treatments, many are now recognizing that thriving hair begins with a healthy scalp. The collection was designed to support that foundation while also addressing edge care, an area of particular importance for many women who wear protective styles or frequently manipulate their hair.
For Price, the launch is about more than introducing new products. It is an opportunity to celebrate the traditions, memories, and cultural connections that have shaped her journey as an entrepreneur. The kitchen has always represented a place of nourishment, experimentation, and love, qualities that have been central to Carol’s Daughter since its inception.
The collection also arrives at a time when conversations about textured hair health are becoming increasingly sophisticated. Consumers are seeking products that not only style their hair but also support long-term scalp comfort, strength, and overall wellness. By focusing on scalp and edge care, Carol’s Daughter is responding to those evolving needs while staying true to its mission of serving textured hair communities.
What makes the launch particularly special is its authenticity. Rather than chasing trends, Price is drawing inspiration from the experiences that originally inspired her to create products for women who often felt overlooked by the mainstream beauty industry.
More than three decades after Carol’s Daughter began, Lisa Price continues to demonstrate the power of staying connected to one’s origins. With the Lisa’s Kitchen Collection, she has created more than a new product line, she has crafted a tribute to heritage, entrepreneurship, and the belief that healthy hair starts with care, intention, and community.
